Cameo Stock: Lights, Camera… IPO?
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Table of Contents
Notable Cameo News
07/10/2025: Cameo’s Candl is a weak attempt at a comeback
03/22/2024: Cameo Valuation Plunges at Least 90%
12/04/2023: George Santos will gossip with you on Cameo
08/02/2023: Striking Actors Are Turning to Cameo for Extra Cash
Older News…
About Cameo
Cameo is a content-sharing website for celebrities that empowers them to monetize their fame with personalized videos.
Fans join the website and request custom videos from the celebrities as gifts to friends, family, and colleagues.
The founders recognized that selfies had become the new autograph and figured out how to gift the feeling of snapping a selfie without meeting the celebrity in person.
Celebrities set their prices and keep 75% of sales. Cameo keeps the other 25%.
Similar to other sites like Patreon and OnlyFans, Cameo’s differentiator is its 30,000+ celebrity user base and its ability to deliver a customized personal experience.
Cameo experienced tremendous growth during the pandemic because celebrities were on lockdown like the rest of us.
How the business model adapts as the world transitions out of the pandemic is the big question going forward. Some areas of expansion include live video chats, corporate requests, and international adoption.
The company is headquartered in Chicago, Illinois.
Here are sample clips of how celebrities deliver messages to customers.
Ownership
The shareholders include founders, early investors (venture capital firms, celebrities), and employees.
Cameo has raised more than $165 million since its founding in 2016. The most recent raise was $100 million in March 2021, valuing the company at more than $1 billion.
Prominent venture capital investors include Kleiner Perkins, Lightspeed Ventures, Amazon Alexa Fund, Spark Capital, Tony Hawk, and Snoop Dog.
Here’s a video of Tony Hawk announcing his Cameo investment.
IPO Potential
The Cameo IPO date is currently unknown.
As of 2025, the company is still in startup mode. It raised $100 million in its Series C round, but has suffered since peak popularity during the Covid-19 crisis.
Considering the number of investors involved and its fast growth, an IPO could happen the coming years. Or, an acquisition may become more likely as the platform fails to recover.
We won’t get a better sense of when the Cameo IPO date is until some of the following things happen:
- The company announces another funding round
- New information about the Cameo IPO date leaks to the financial press
- Cameo announces (or leaks) that it filed an S-1 confidentially with the SEC
- The SEC releases a publicly available Cameo S-1 filing
- Announcement (or press leak) of a forthcoming SPAC merger
- Cameo selects a lead underwriter or banking partner for the IPO
All of these milestones and announcements will serve as supporting evidence of progress toward a forthcoming public offering.
Even when the company and SEC publicly release the S-1 filing, we still won’t know a firm date. However, the IPO date typically occurs a month or two after the S-1 is released to the public.
Bookmark this page for the latest Cameo stock and IPO news.
How to Invest in Cameo
Generally, it’s challenging to acquire shares of high-demand IPOs. Most investors will need to settle for buying the stock after it begins trading.
But more options have come available to retail investors over the past decade.
Here are some ways to access Cameo stock.
1. Monitor secondary marketplaces for Access
Founders, early employees, and investors often find themselves in a difficult predicament. They own valuable shares of a company that doesn’t trade publicly.
These shareholders might have multi-million dollar net worth’s because of their stock holdings, but the stock is not liquid because it doesn’t trade on an exchange.
A few platforms have evolved to gives these individuals a way to liquidate their holdings before the IPO. These include Hiive, EquityZen, Augment, Forge Global, and Nasdaq Private Markets.
Accredited investors may join these sites and attempt to buy these companies’ shares when they become available.
The shares are only offered to accredited investors because the company’s financials are not publicly filed with regulators yet, increasing the investors’ risk.
For high-profile companies, demand is high, lowering your chances of acquiring shares. The author considers this a low-likelihood way to acquire shares. However, some readers have written with success stories buying shares this way.
2. Buy Cameo stock after the Cameo IPO
Since acquiring IPO shares is almost always challenging for individual investors, the easiest way to own Cameo stock is to wait for the IPO to complete.
In some cases, patient investors can buy the stock at or below the IPO price. This is not always true.
Spending significant effort to acquire IPO shares may not be worth it in the end. You may also spend time and effort to obtain shares but only receive a small allocation, limiting upside gain.
Though IPOs can provide one-day gains north of 20%, even up to 100% in rare cases (such as Airbnb and Doordash), the most significant gains will come during the decade following the IPO if the company is genuinely disruptive.
Take, for example, Netflix, Amazon, or Tesla. You could have bought the stock years after the IPO and still experienced gains of more than 1,000%
If you’re an investor that wants to buy Cameo stock for the long-term, consider opening a position after the IPO and averaging down if the stock falls.
Short-term traders may angle to acquire IPO shares and hope for a short-term pop.
3. Participate in the Cameo IPO through a broker
Ambitious investors can position themselves to invest in the Cameo IPO once it arrives.
Your chances of getting IPO shares depends on several factors:
- IPO demand
- Your broker and eligibility
- Your assets under management (AUM) at the broker
- Propensity to flip shares
Check out my list of best brokers for IPO access to see which online brokers offer access to deals.
Joining a broker that offers access to IPOs does not guarantee a share allocation, especially in high-demand IPOs. You are probably better off waiting for the company to start trading after the IPO.
Frequently Asked Questions (FAQs)
Will There be a Cameo SPAC Acquisition?
A SPAC is a special purpose acquisition company, also known as a blank check company. They are shell companies designed to help established businesses go public without a traditional IPO.
The SPAC company merges with the established company and takes on the established company’s name. It’s also known as a reverse merger.
So many SPACs have gone public in the past 12 months that it’s likely Cameo receives pitches each week.
This could put Cameo in a strong position to go public via a SPAC. However, there are no indications from the founders or investors they are interested in a Cameo SPAC.
Using a SPAC to go public allows the company to skip the complicated and expensive IPO process.
Not all companies are ready to IPO, making SPACs an attractive alternative to an IPO where the company can still raise new funds.
However, the more established a company is, the more resources it can hire to facilitate the traditional IPO process.
When early investors and employees need liquidity, and the company generates more significant revenue, the company will decide on the best way to go public — a traditional IPO, direct IPO, or SPAC merger.
Is Cameo Stock Publicly Traded?
No, Cameo is still privately owned.
What is the Cameo Stock Price?
Since Cameo is not publicly traded on a stock exchange, there is no public Cameo stock price yet.
Private stock price information is becoming more available and reliable based on pre-IPO marketplace data and other sources.
However, the stock price is only the value of one share. Like public companies, the underlying valuation metrics, revenue, profitability, and market sentiment toward private companies are more significant factors than the share price.
What is the Cameo Stock Symbol? Cameo Ticker?
Cameo has not yet submitted public filings to the SEC. Therefore, it is not yet known what the Cameo stock symbol will be. We can only speculate.
Here are a few possibilities that appear to be available in the U.S.:
- CAM
- CAMO
- CMEO
Where is the Cameo S-1 Filing?
The Cameo S-1 filing won’t be publicly available until released. Once it is public, we’ll post it here.
You can find a real-time SEC feed of the latest IPO filings from other companies on the recent S-1 filings page.
Cameo News Archive
07/18/2023: Cameo Cuts Staff to Fewer Than 50
08/06/2022: The Rise and Fall (And Rise Again) of Cameo
06/15/2021: Magic Johnson joins Cameo’s board
03/30/2021: Celebrity video request site Cameo reaches unicorn status with $100M raise
04/15/2020: Everyone Is Suddenly Obsessed With Cameo — Here’s Why
06/25/2019: Cameo Raises $50 Million In Series B, Has Hosted 275,000 Video Shoutouts In 2 Years

Craig Stephens is a former IT professional who left his 19-year consulting career at the IRS to be a full-time finance writer. He started Access IPOs in 2016 to provide a resource for ordinary investors pursuing investment access to IPOs and pre-IPO startups. Craig studied Finance at Michigan State University and lives in Northern Virginia with his wife and three children. Learn more about Craig.
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